MBA Media & Entertainment Conference: The premiere event for MBA students exploring careers in media, entertainment, and technology.

Tech-Driven Business Models in Media & Entertainment

From user-targeted advertising to recommended watchlists on youtube, technology has aggressively disrupted the media and entertainment space. Artificial intelligence, machine learning, online streaming, and countless other innovations have enabled media-focused businesses and individuals to improve the way in which content is created and consumed. In this ecosystem, companies that are unwilling or unable to adapt to the new normal will soon fade away. This panel will explore the business models that have and will be effective in this exciting world of technology-driven media and entertainment.

Sowmya Gottipati

Vice President of Media Labs, NBCUniversal

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Sowmya Gottipati is Vice President of Media Labs, Innovation arm of NBCUniversal. Sowmya drives technology innovation and help deliver business solutions enabled by emerging technologies with particular emphasis on developing new business models for NBCUniversal. She leads pilot and incubation programs in collaboration with start-up and venture capital community, academic research groups and technology professionals from the worlds of application and content strategy, mobile development, distribution, video, and consumer-experience technologies.  She is also the Co-Chair for one of the TechWomen Chapters at NBCUniversal.

Previously, Sowmya served as a technology leader at AT&T where she managed and delivered products to the market that are currently bringing $3B+ in revenues. She has more than 19 years of hands-on experience in technology strategy and product innovation, product development, product and program management, and financial management. Sowmya holds a MS degree in Engineering from N.C. State University and MBA from Columbia Business School. She is an aviation enthusiast and holds a private pilot license.

Matt Kabus

Head of Product, Amper Music

Dave Lavanty

Leader of Americas Professional Services, Amazon AWS

Patrick Stahl

Director of Technology and Operations, NBCUniversal Owned Television Stations