Internet Challenges Television Networks
The demand for internet streaming multimedia is exploding, the distribution of television content is changing, and the destiny of broadcasting is shifting to the viewers’ control. Aided by the growth of broadband, online television can no longer be dismissed as a novelty–even if the economics of the medium are still questionable. The number of broadband internet users continues to increase at a dramatic pace, making it possible to reach more people more effectively for less money. This panel discussion will outline the complex and challenging implications of the new broadband world and debate the value found in meeting the personalized requests of endless niche audiences.
MODERATOR:
Todd Chanko Analyst Jupiter Research
PANELISTS:
Joel Roodman Founder Gotham Entertainment Group
Christopher Barry Vice President, Digital Media and Business Development Sundance Channel
Ben White General Manager MTV Overdrive.com
Elisabeth Carpenter VP, Business Development & Strategy Brightcove
Perry Solomon Senior Director, Media Business Development FAST Search and Transfer
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