Senior Vice President, Marketing, Showtime Networks
Rochester joins Showtime Networks from ISun Networks, Inc., where he served as Chief Marketing Officer and was responsible for all sales, marketing, creative development and business development. Prior to that, he worked as Vice President, Marketing and Business Development for Naviant, Inc., where he oversaw marketing and planning for the company's direct marketing, advertising, sales support and trade shows. He also launched Naviant's premiere product E-Targeting. In the cable universe, Rochester has served as Senior Vice President, Sales and Affiliate Marketing for Comcast, where he managed all aspects of their marketing including advertising, promotion, and direct mail. Before Comcast, he also held senior level positions at Radisson Hotels International and Marriott Corporation. Rochester holds an MBA with a major in Marketing from Wharton Graduate School.
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